Nick Minas
President/CEO

Nick Minas is a visionary, coach, and partner dedicated to transforming brands and businesses, including small businesses and entrepreneurs, through advanced market research, brand strategy, and creative consulting. Whether you need solo consulting or a full-service agency, Nick delivers impactful results.

Nick's journey in creativity began early, immersing himself in theater arts at the High School for the Performing and Visual Arts in Houston, TX. There, he developed foundational skills in acting, directing, and design, setting the stage for his future endeavors. As a child actor, he delved into characters' hearts and minds, developing relationships and emotionally impacting audiences. This experience laid the foundation for his future endeavors in advertising and marketing.

Nick pursued an M.B.A. in Marketing and Finance from The University of Chicago Booth School of Business and a B.A. in Economics from Dartmouth College, combining his passion for human behavior and psychology with advanced market research. His academic background, combined with his acting experience, uniquely positions him as a senior-level marketer with a keen understanding of both business strategy and creative storytelling.

With over 30 years of experience, Nick has crafted brand strategies, creative campaigns, and marketing plans for industry giants like Ford Motor Company, Nabisco, Marriott, and Fidelity, integrating advanced market research to drive success for businesses of all sizes, including startups and entrepreneurs. His expertise spans various sectors, from consumer goods to financial services, reflecting his analytical prowess and conceptual thinking.

Nick's consulting approach is grounded in advanced market research and science-based principles, leveraging insights from brain science and the subconscious mind to create marketing that is emotional, impactful, and authentic. Whether you need solo consulting or full-service agency support for market research, brand strategy, or creative consulting services, Nick and his team at MinasPlus deliver best-in-class marketing solutions that drive results and foster long-term success.

Beyond traditional marketing and business education, Nick's creativity knows no bounds. He has continued to hone his skills as an actor at prestigious studios like Ivana Chubbuck and Lesly Kahn & Company. He has undergone advanced training in comedy improv at renowned institutions like The Groundlings and UCB (Upright Citizens Brigade), enriching his skill set and broadening his perspective. This diverse background enables him to think outside the box, craft compelling narratives, and connect with audiences on a deeper level.

Outside of work and acting, Nick finds inspiration in the vibrant culture of Los Angeles, where he resides near iconic landmarks like the Sunset Strip and Hollywood. He enjoys immersing himself in yoga, meditation, and mindfulness practices to stay grounded amidst the hustle and bustle of the city. Traveling, exploring new cuisines, and indulging in his love for design, TV, movies, and comedy are among his favorite pastimes.

Unlock the full potential of your brand with Nick Minas and MinasPlus Marketing. Contact us today to discover how our advanced market research, brand strategy, and creative consulting expertise can elevate your business to new heights, whether you're a large corporation or an emerging startup.